GOGOSHA OPTIQUE: Face of the Day: Bryan Yates... The Sultan of Spin!
GOGOSHA OPTIQUE: Face of the Day: Bryan Yates… The Sultan of Spin!
Bryan moves fast, even when he’s stationary…but what else would you expect from the chisel jawed owner of one of region’s finest 'Spinning + TRX suspension + fitness training' outfitsPEDAL SPIN STUDIO’s.
Bryan’s classes are renowned for being some of the toughest, and most challenging in the city; but somehow after an hour of pushing yourself to the limit, you come out feeling stronger and more alive then when you went in.
As a business man, bicycle racer and coach Bryan has a deep love of things that help him go faster, especially… ‘Ahead of the curve' engineering, ultra strong, ultra light materials; so when it came time to upgrade his personal sunglasses we knew we needed to meld this love with Bryan's appreciation of design, and his euro-architect-chic personal style.
And I believe, as cyclist say… ‘We Crushed it’ with a pair of hand made Titanium ÃRGREEN: RAD RICE in color 310.
So, if you 'Feel the Need for Speed' why not check out Pedal Spin or Gogosha Optique… that’s if you think you can keep up!
GOGOSHA OPTIQUE: INSTAGRAM INSPIRATIONS! @gogoshaoptique and @iamgogosha
A week ago we discovered what many of you have known about forever, INSTAGRAM.
Instantly obsessed, we starting posting our favorite new arrivals and frames that we love, and inspires us. At Gogosha Optique, not only do we have a frame for every face, but a frame for every mood too!
Join in and follow us on Instagram@gogoshaoptique (and Julia Gogosha’s personal account @iamgogosha) to see our daily inspirations.
We’d love to see images of you in your favorite and most inspired @gogoshaoptique glasses and sunglasses… just tag them #gogoshaoptique
GOGOSHA INSTAGRAM INSPIRATIONS! A Week in Review.
6 days ago:Â RVSbyV: Ze in custom Pink front and Duck Green temples.Â This is how to wear preppy if you see the world in Technicolor.
5 days ago:Â Oliver Goldsmith: Orbison in Black Lace, originally produced in 1964, this bad-ass mod cat eye is for any woman who moonlights as a ‘Femme Fatale’.
4 days ago: Mykita: Elizabeth in color 704 is a beautiful, elegant frame named a girl with the same qualities.Â We love how it marries masculine utility and color with feminine lines.
3 days ago:Â Thom Browne: in color 012 12k gold refined steam punk at its finest.Â Wire mesh sides, saddle bridge, and oval lenses leave a huge impact while being virtually weightless.
2 days ago:Â Cutler and Gross: 734 in color Grey Smoke is a classic in the making.Â The keyhole bridge and oversized pantos allows for a wide range of fits for both the lady and the gentleman.
1 day ago:Â Theo: Huitante + six col. in color 324. The black and hot pink color block in this perfectly proportioned oval cat eye add a modern twist to the mathlete maven. And the graphic detail of theÂ >greater thanÂ symbols are an inside joke that any nerd can appreciate.
Today: Salt: Goodwin in color HG is the perfect aviator shape. Tortoise insert in-cased in a gold toned metal with gradient polarized lenes make for the perfect, ‘throw them on and look great’ sunglasses.
Los Angeles has more stores than anyone could physically tackle, but somehow we always keep returning to the usual suspects. To break out of the rut, we’ve asked some local shopping and fashion gurus to provide their hidden retail gemsâthose unique stores around LA that we might not all know about. Cue the Beatles: We’re about to get a little help from our friends.
After starting her career in special events at W Magazine, Jessie B. Rubin moved to the West Coast in 2005 to try her hand in fashion and film. Now, she spends her time as a freelance event producer working with clients like Vogue, Red Bull, and The Food Network’s “Cupcake Wars.” She’s been wearing glasses for what seems like forever, and after stumbling upon Gogosha Optique a few years back, she finally felt like part of the in crowd.
"Growing up as a four-eyed child was not easy. When I was 10, I had to take my glasses off for a camp play and ended up running head first into a hanging microphone. At 13, my contact lenses were causing trouble and I was forced to accompany my already oddly-fitted dress with odd-beyond-belief spectacles to a very cool kid’s bat mitzvah. A Long Island horror story. But glasses are cool now and the 20-20 kids wish they had astigmatisms. That’s right. My thick glasses are finally a status symbolâa marker of cool, nerd chic. And being blind as a bat became even cooler when I walked into Gogosha Optique a couple of years ago. ‘Those are not your sunglasses, I hope?!’ Julia Gogosha, the shop’s proprietress asked me. Because Julia knows what looks good on you. And what doesn’t. And she will tell you. Julia and her staff have a genius for understanding the look you think you like and marrying it with the look that actually works for your face. She also sells only independent glasses brands so you won’t find the same licensed Prada frame everyone else is sporting. Ick. With a second shop opened on West 3rd Street this year, the West side is now that much closer to perfect frames as well.”
GOGOSHA OPTIQUE: ON THE WEB: BEAUTY SHALL SAVE THE WORLD: Most Wanted: Oliver Goldsmith Sunglasses featuring Kjeld Gogosha-Clark
GOGOSHA OPTIQUE: ON THE WEB: BEAUTY SHALL SAVE THE WORLD: Most Wanted: Oliver Goldsmith Sunglasses, featuring Kjeld Gogosha-Clark
"Props to our favorite O.G. Oliver Goldsmith Sunglasses for another flawless editorial review and for featuring my handsome fella, Kjeld!" — Julia Gogosha
Tuesday, February 21, 2012
Most Wanted: Oliver Goldsmith Sunglasses
A Quick Shout-Out To A Real OG
It’s always nice having admirers (thank you very much) and of course Oliver Goldsmith sunglasses have certainly secured a prominent fan base of which they should be proud. The clearly-coveted and totally talked-about OG has been spotted on faces, famous and fashionable, far and wide.
For A Captive, Royal Audience
Oliver Goldsmith played Prince Charming for Celebrity Royalty like Audrey Hepburn, top, The Rolling Stones, above, Michael Caine, Sophia Loren and Lady Gaga, to name a few. In addition they have catered to Fashion Royalty like the late great Mr. McQueen, not to mention Real Royalty like actress/princess Grace Kelly, a.k.a. Princess Grace of Monaco.
That’s right, OG shades are where it’s at. They are the commanding Pied Piper of Hollywood and its greater surrounding areas. When this leader in optical illusion strikes a pose, even skeptical famous faces are bound to follow.
With summer upon us I’m getting totally passionate about three characters that have resurfaced from almost 50 years ago. They are Audrey, circa 1963; Uuksuu, circa 1964; and KoKo, circa 1966.
Audrey, $380, in beguiling black, is top on my summer shopping list. Named after the stunning yet delicate Ms. Hepburn herself, these OG’s will get you noticed. Believe me, you will definitely be identified at the scene in these striking statement-makers.
The Audrey makes flirting quite dangerous for its recipient, even if you are hiding those sexy eyes from the rest of the world behind such a supremely smooth structure.
You can pull everything together simply and effortlessly at the last minute with a pair of Audreys. All you need is a ponytail with these OG’s and you’re good to go for almost anything.
Uuksuu, also $380, is another magical pair that redefines making a spectacle of yourself. They’re outright odd with a cunning cut and claret color that I adore. So unbelievably chic. Must have. When looking through these quirky Rose-Coloured Glasses I am confident I’ll be seeing Strawberry Fields Forever.
KoKo, $430, in rich gorgeous tortoise, goes with anything. It will always have the right of way in every given scenario because it’s a class-act. I dare you–no, I double dare you–to wear these rims anywhere at all. I’m positive they would be equally appropriate worn on a yacht in Monte Carlo as they would if you attended a simple summer wedding or spent a day running errands, if you’re not lucky enough to have a personal assistant. These are necessary accessories.
You’re not seeing double quite yet. Just between you and me, OG’s are for our eyes only and they are downright dope. Now I’m going to tell you why. A defining cultural icon since 1926, real OG’s feature impeccable craftsmanship, and epitomize luxury and style. Cheap rims are okay for a brief fling and they may serve a temporary purpose, but they won’t last and usually aren’t equipped with proper UV protection.
Poorly-constructed glasses never really look that sharp, even in the beginning, plus they often won’t sit right on your face, and of course they will quickly deteriorate. If you can afford it, you’ll appreciate quality frames. You might have to pay the price for their endurance, stamina and longevity, but few good things in life are cheap.
For Your Man
OG’s are a worthwhile investment for the man in your life, making a truly timeless gift if you’ve got the dough. Julia, owner of the L.A. boutique Gogosha Optique opts for a pair of OG Paw Paws for her husband Kjeld, above.
In this case you’ll get what he deserves. Your OG sunglasses will stand the test of time. In fact, they’ll probably last as long as he does, because quite simply, they are down for life.
Have you ever seen such a fly little pair like this? I’m not kidding when I say these specs will look precious perched on the bridge of your baby’s nose, making a most memorable first or last impression for children ages 4-14, from the Mini Icon Collection. Render your kid’s mug unforgettable with itty bitty shades. Despite their tantrums they are adorable, even more so in a cool pair of OG’s.
Fear and Clothing
You may be completely clueless about what’s going on around you in the world these days, but at least you’ll look fabulous wearing a chic pair of shades by Oliver Goldsmith. They are the ideal accessory for reflecting on the good times.
Mob in style with your homies, like my main man Al Pacino from Scarface, or dress up like Breakfast at Tiffany’s. I love this song, by Deep Blue Something. Check it out.
If the cops come around asking questions, make sure you’re wearing the geometric Fuz, above, $430, from the Icon series.
Remember to keep your mouth shut and your eyes wide open so you can take it all in behind a slick pair of old-school shades courtesy of Oliver Goldsmith.
Your pupils may dilate, but don’t worry; there’ll be no damage done because your prized OG’s provide full protection from harmful UV rays and are sure to cut even the most blinding glare. This is one instance where being shady is very beneficial.
You can look pimp or pinup or princess, or all of the above, depending on your attire. Remember, it’s entirely your decision because you are the one calling the shots.
Oliver Goldsmith has put in some serious work designing specs for every conceivable strain of good taste. A real OG’s ulterior motive is to make you look good. In this world, that’s a refreshing change of pace. I’m jus sayin tho.
GOGOSHA OPTIQUE: USHER'n in some R&B style: Usher wears Theo x Tim Van Steenbergen from Gogosha Optique West 3Rd Street
Our man Rudy recently had the pleasure of assisting Usher (and his stylist) in a private shopping experience at our West 3Rd Street location. As well as being refreshingly approachable, Usher really got the Gogosha optical ethos, and after exploring the gamut of options available, treated himself to a plethora of amazing Sunglasses. This is just one of our personal favorites… and we’ll tell you why.
Why we love this frame… Usher goes against the "Logo’d" grain by choosing a truly independent frame, from a uniquely independent collection. Utilizing a masterful mixture of materials; hand carved acetate meets laser etched Titanium, all brought to fruition by the optically obsessive Belgians, Theo x Tim Van Steenbergen. “Yeah!”
Below Usher seen out on the town wearing his Theo x Tim Van Steenbergen: Oak: in Colbot Blue. The Marbled Stripe and Forest color options below, are still available at Gogosha Optique: West 3rd Street.
(Usher at Keep A Child Alive’s 8th annual Black Ball at Hammerstein Ballroom. Stock Photo)
GOGOSHA OPTIQUE: THE SHAPE OF THINGS TO COME: Exclusive look at the new Thierry Lasry collection F/W2012
GOGOSHA OPTIQUE: THE SHAPE OF THINGS TO COME: Exclusive look at the new Thierry Lasry collection F/W2012
THIERRY LASRY for STEFFIE CHRISTIAENS ‘Gyrolyte 00’
Yesterday, we started the day off with our bi-annual visit from rockstar designer, Thierry Lasry; for an exclusive first look at hisÂ F/W2012 collection! …and we don’t mind telling you that the Gogosha crew were squealing like schoolgirls in anticipation of the awesomeness we were about to see.
Always true to his “futuristic vintage” sensibility, his ‘cat-eye’ has never been stronger or sexier! With names like Orgasmy, Divinity, Virginity and Angely, Lasry’s new cat eye is both 50’s sweater girl and modern day vixen. While the new classic square in his collection, the Policy, is one of the most flattering we’ve ever seen.
The girls couldn’t resist having their photos snapped with their favorite models… as you can check out below.
One final treat was the THIERRY LASRY for STEFFIE CHRISTIAENS ‘Gyrolyte 00’.Â More than just an editorial piece, I fits like a glove and is the epitome of creative minimalism. Which Julia wears above in triptych.
Gogosha Optique will have all the frames pictured and MANY MANY MORE arriving in April 2012.Â (It’s quite possible we bought virtually the entire F/W release as it seems no matter how many we have, we can never keep them in stock for very long!!!!)
Thanks to Rudy for holding down the fort at our W. 3rd street location while the gogogirls had all the fun!
Thierry and the Gogosha girls (sorry Rudy!) — Left to Right
Julia Gogosha wears Angely — Teddy wears Orgasmy Tammie and Mary wearing Supremessy
GOGOSHA OPTIQUE: The SPECTACLE at SUPER BOWL XLVI: The women Behind Elton John's Eyewear, Christina Blackallerd and Julia Gogosha elt
GOGOSHA OPTIQUE: The SPECTACLE at SUPER BOWL XLVI: The women Behind Elton John’s Eyewear, Wardrobe Stylist Christina Blackallerd and eyewear guru, Julia Gogosha.
While Elton John’s Pepsi Super Bowl Commercial played to huge fanfare, the ladies behind the perfect eyewear choice for ‘The King of Queens’, more than likely sat amongst their r.e.s.p.e.c.t.i.v.e. friends, nibbling on chicken wings and pizza, modestly gazing upon their handiwork with much deserved smiles on their faces… as a few viewers around the nation ogled in optical wonder.
Elton John wears a perfect Derome Brenner: Stardust 12 in ‘Derome Brenner Blue’.
TOUCHDOWN! And for extra points Christina intercepted these beautiful RVSbyV: FAME: in Dark Havana for herself during the whole styling process. For a quiet, soft spoken lady, she sure does make a huge fashion impact!
(video courtesy of Pepsi via YouTube. Elton John image courtesy of abc.com)